World events cause growing concerns

World events cause growing concerns

World events cause growing concerns

The war in Ukraine, the Israeli-Palestinian conflict, and other world events have become increasing concerns for consumers, according to Numerator’s most recent Consumer Sentiment Study. World events was listed as a primary concern for 20% of respondents, an increase of 7% since September. Other results include

  • 60% of consumers have a high level of concern regarding the economy, increasing slightly from September.
  • 37% of consumers say that personal finances are their primary concern.
  • 66% feel as though the country is in an economic recession, and 68% think the U.S. economy will worsen in the next few months. In addition, 75% think inflation will increase in the next few months.
  • 75% cited rising prices on essential goods and services as their main economic concern, followed by rising prices on gas/fuel (67%, a 3-point drop since September).
  • 72% are uncomfortable splurging on premium or luxury items, 71% are uncomfortable taking money out of savings or retirement accounts, and 57% are uncomfortable spending money on nonessential travel or vacations.
  • In response to inflation and rising prices, consumers plan to cut spending on dining out (44%) and travel (37%).
  • 26% do not expect to cut back on spending.
  • Covid-19 concerns jumped in September and increased by another percentage point in October, with 25% of consumers reporting a high level of concern compared to 15% in August.
Published: October 30th, 2023

Share this Feature

Bojangles
SPONSORED CONTENT
Bojangles
SPONSORED CONTENT
Bojangles
SPONSORED CONTENT

Recommended Reading:

Marco's Pizza®
ADVERTISE SPONSORED CONTENT

STAY CONNECTED

The Multi Unit Franchisee Newsletter shares weekly curated ideas, strategies, and solutions for today's high-achieving franchisees.


FRANCHISE TOPICS

Angry Crab Shack
ADVERTISE SPONSORED CONTENT
Multi-Unit Franchising Conference
Conferences
Caesar's Forum, Las Vegas
MAR 24-27TH, 2026

Kitchen Tune-Up offers 5 ways to update, uplift, and upgrade a kitchen with our exclusive Original Tune-Up, cabinet painting, cabinet redooring,...
Cash Required:
$81,930
Request Info
Minuteman Press is the world's largest & number 1 rated printing & marketing franchise. Our business model features multiple revenue streams,...
Cash Required:
$30,000
Request Info

Share This Page

Subscribe to our Newsletters