Hungry Howie's Pizza Wins Award for Most Innovative Product Design at #FCXC24
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Description:
In celebration of 50 years in business, Hungry Howie’s added an interactive “Secret Menu”, a hidden selection that featured five new offerings for guests to discover in a new way. Items included five different flavor combinations like the ‘73 Classic, Tie Dye, Howie 5-0, The Greektown, and Disco Inferno Crust pizzas. Rob Elliott, Executive Vice President of Marketing for Hungry Howie's Pizza, discusses how the brand increased customer engagement and sales while paying tribute to its 50th anniversary.
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