Senior Care Feature Articles

Senior Care Feature Articles

Franchise Sector Showcase

Informative Senior Care franchise articles to support business buyers, franchisees, and franchisors.

Franchisee goes from family caregiver to multi-unit ownership in growing senior care industry  
  • Kevin Behan
  • 2,951 Reads 16 Shares
Franchisee has personal connection to home care, benefits from multiple sources of revenue with Always Best Care model
  • Kevin Behan
  • 2,375 Reads 5 Shares
Right at Home VP shares brand's approach on franchise marketing and recruitment
  • Kevin Behan
  • 2,440 Reads 5 Shares
By finding a concept that meets their passion, franchisees can enjoy long-term fulfillment and financial success 
  • Scott Oaks
  • 4,414 Reads 13 Shares
Marketing executive Jennifer LoBianco discusses the importance of customer feedback and data analytics
  • Franchise Update Magazine
  • 2,885 Reads 7 Shares
Jennifer LoBianco, CMO of Best Life Brands, on how the franchise supports its franchisees
  • Franchise Update Media
  • 3,270 Reads 7 Shares
Bryant Greene is Always Best Care Senior Services' largest and top revenue-producing franchisee.
  • Helen Bond
  • 5,298 Reads 32 Shares
For the 5th Annual Franchise Innovation Awards, judges evaluated each entry's objective, the problem it solved, and the innovations required. Here are the 2023 Products & Services winners!
  • 6,030 Reads 4 Shares
Service brand franchise deals heat up as summer settles in
  • Eddy Goldberg
  • 3,817 Reads
Franchising veteran J.J. Sorrenti is leading Best Life Brands’ senior-focused brands with purpose and passion
  • Kerry Pipes
  • 5,222 Reads 13 Shares
Russell Berner, VP of restaurant operations at JDK Management is both a franchisee (Perkins) and franchisor (Quaker Steak & Lube)
  • Kerry Pipes
  • 9,508 Reads 5 Shares
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Are you overlooking the many opportunities available in marketing to seniors?
  • Eddy Goldberg
  • 5,433 Reads 10 Shares
Q&A with Sean Fitzgerald, president of TruBlue Total House Care, which boosted revenue 94% last year, part 2
  • Kerry Pipes
  • 5,129 Reads 18 Shares
TruBlue Total House Care is at the forefront of a growing market trend
  • Kerry Pipes
  • 5,192 Reads 2 Shares
Q&A with Sean Fitzgerald, president of TruBlue Total House Care, which boosted revenue 94% last year
  • Kerry Pipes
  • 5,303 Reads 25 Shares
Whether new to franchising or looking to diversify your existing portfolio, service brands offer a relatively low-cost option with rapid start-up times
  • Don Daszkowski
  • 8,489 Reads 36 Shares
Best Life Brands CEO JJ Sorrenti tells how his company’s 4 related senior care brands are navigating the pandemic 
  • Franchise Update Media
  • 4,813 Reads 35 Shares
Right At Home makes multiple changes to its franchisee recruitment marketing, introduces virtual training classes, and refines its messaging during Covid-19.
  • Franchise Update
  • 3,892 Reads 1,023 Shares
As CEO of RiseMark Brands, Brian Petranick navigates Right at Home, Right at Home International, and IKOR International into a changing health care future.
  • Kerry Pipes
  • 8,906 Reads 4 Shares
The marketing skills you'll need to grow your franchise business vary with the type of business you're in – as well as where and how you do business. Food, retail, and service businesses each require different marketing skills; storefront, mobile, and home-based businesses mean different approaches to finding customers; and the ways to attract customers are not the same for different industries or sectors (restaurants, senior care, or home repair service, for example).
  • Eddy Goldberg
  • 26,993 Reads 18 Shares
Franchisors discuss the pros and cons of using brokers to grow their brand.
  • Helen Bond
  • 10,832 Reads 42 Shares
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Love them or hate them, franchise brokers can be an essential recruitment tool for some brands, depending on their stage of growth and timetable for expansion.
  • Helen Bond
  • 14,283 Reads 13 Shares
When I first went to China in late 1982 there were no foreign brands operating in the country, and everyone wore Mao jackets and rode a bicycle. The term "middle-class consumer" did not apply. People shopped at government-owned stores and street vendors.
  • Bill Edwards
  • 14,912 Reads 11 Shares
It's always a great time to get into franchising. Yet for entrepreneurs seeking to start and build their own business, some times are better than others to consider franchising as the vehicle for attaining their personal and business goals.
  • Eddy Goldberg
  • 28,898 Reads 1 Shares
You've read about senior care franchising, know franchising offers many benefits over starting a business from scratch, and have decided franchising is the way to finally be your own boss.
  • Emma Pearson
  • 44,578 Reads 565 Shares
When you first consider franchising as a business model, one of the choices that arises is which type of business, in which sector, suits you best. One basic choice to make is goods or service; another is retail or home-based.
  • Eddy Goldberg
  • 39,505 Reads 20 Shares
The aging Baby Boomer population is creating an unprecedented marketplace for senior care service providers.
  • Emma Pearson
  • 30,592 Reads 95 Shares
As the floodwaters were rising from hurricane Harvey's onslaught in Brazoria County, Texas, Mike Walls, who owns a Caring Senior Service franchise with his wife, Adie, received a panicked call from a client. He needed to get out of his home fast and had no one else to call.
  • Emma Pearson
  • 35,486 Reads 79 Shares
Senior care franchising is a winning proposition for many entrepreneurs on several fronts. It can enable you to earn a very nice income while simultaneously helping seniors and their families.
  • Emma Pearson
  • 12,185 Reads 11 Shares
Senior Services franchisees earn an average pre-tax income of $123,000, which is the second highest among all franchise sectors according to Franchise Business Review's (FBR) survey of over 1,700 senior care franchisees representing 18 brands.
  • Emma Pearson
  • 27,539 Reads 142 Shares
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