Technology Feature Articles

Technology Feature Articles

Franchise Sector Showcase

Informative Technology franchise articles to support business buyers, franchisees, and franchisors.

A special look ahead to franchise consumer marketing in 2020 – plus, news, trends, marketing technology, innovations, and CMO news.
  • Eddy Goldberg
  • 2,989 Reads 2 Shares
Report: "Top 10 Global Consumer Trends 2020" white paper from Euromonitor International is a must-read for marketers worldwide.
  • Eddy Goldberg
  • 10,521 Reads 29 Shares
Welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, regulation and legislation, technology, trends, milestones, and other news about franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 3,680 Reads 5 Shares
At just 32 years old, Kyle Welch is Cold Stone Creamery's largest franchisee.
  • Kerry Pipes
  • 13,897 Reads 112 Shares
We asked franchise marketing leaders to discuss their core consumer marketing strategies and objectives.
  • Eddy Goldberg
  • 4,627 Reads 18 Shares
Two writers look at the worst marketing and adtech buzzwords of 2018 and 2019.
  • Eddy Goldberg
  • 4,753 Reads 37 Shares
Advice for new franchisors on awarding their first franchises.
  • Kay Ainsley
  • 5,443 Reads 16 Shares
Make Sure You Better Manage A Challenging Labor Environment By Relying On The Right Tools And Technology For Your Staff.
  • Carty Davis
  • 3,994 Reads 44 Shares
Franchise Update's annual Mystery Shopping Survey digs into franchise recruitment practices from mobile to websites, social media to franchisee satisfaction.
  • Kerry Pipes and Helen Bond
  • 6,385 Reads 13 Shares
A special year-end look back at 2019 – and ahead to 2020 – plus news, trends, innovations, and CMO news.
  • Eddy Goldberg
  • 3,213 Reads 4 Shares
Flynn Restaurant Group Serves Up On-Demand Pay Benefit That Allows Employee Access To Earnings Before Payday.
  • Multi-Unit Franchisee
  • 6,392 Reads 54 Shares
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Welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, regulation and legislation, technology, trends, milestones, and other news about franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 3,642 Reads 4 Shares
With hard work and sacrifice, Ron Holt, founder of Two Maids & A Mop, has turned his youthful dream into a growing enterprise.
  • Kerry Pipes
  • 8,679 Reads 15 Shares
Facebook, Twitter News, Google Alerts, magazine and industry subscriptions, franchisor communications, newspapers, and texts from our associates and acquaintances seem like a never-ending source of information.
  • Multi-Unit Franchisee
  • 5,031 Reads 33 Shares
Multi-Unit Operator On The Cutting Edge Of Technology With New All-Digital/Kiosk-Only Location of Moe's Southwest Grill.
  • Multi-Unit Franchisee
  • 4,260 Reads 15 Shares
Franchise Update's 2020 Annual Franchise Development Report is the ultimate benchmarking tool for improving recruitment and sales.
  • Eddy Goldberg
  • 6,470 Reads 29 Shares
Two restaurant CEOs (Hungry Howie's and Fat Brands) look ahead to 2020 trends.
  • Steve Jackson & Andy Wiederhorn
  • 9,119 Reads 46 Shares
1) How to reach Gen Z online – by a Gen Zer!; 2) “Techlash”: Have consumers reached a breaking point with technology?; 3) Odds & Ends, a new feature, selects from a potpourri of consumer marketing trends, news, reports, innovation, offbeat campaigns, and the lighter side of marketing.
  • Eddy Goldberg
  • 3,239 Reads 4 Shares
Welcome to the Relationship Economy!
  • John DiJulius
  • 5,938 Reads 21 Shares
Welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, regulation and legislation, technology, milestones, and other news about franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 3,553 Reads 49 Shares
Urban Air Adventure Parks' CEO "just happened" upon franchising--and loves it!
  • Kerry Pipes
  • 18,000 Reads 130 Shares
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Increasing your online ratings even a little can boost conversions in big ways.
  • Uberall
  • 5,186 Reads 7 Shares
Take control of your marketing data and make reporting easier and more useful.
  • Patrick Crawford
  • 7,001 Reads 60 Shares
What's the most challenging part of being a CMO in 2019?
  • Eddy Goldberg
  • 3,856 Reads 9 Shares
Are today's metrics for the U.S. economy overdue for an update?
  • Carol Schleif
  • 4,831 Reads 19 Shares
Andrew Jones left his job at Ernst & Young for a life in franchising--and he's still only 29.
  • 6,545 Reads 144 Shares
8 concerns brands have with their digital marketing agency
  • Lounge Lizard Worldwide
  • 6,917 Reads 31 Shares
There Are Ways To Get Around The Tired Old Interview Process. Change Up Your Approach And Your Questions And You Can Find Better Employees.
  • Alex Zlatin
  • 4,434 Reads 21 Shares
Welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, regulation and legislation, technology, milestones, and other news about franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 2,989 Reads 4 Shares
We asked franchise CEOs what technology they take on the road.
  • Eddy Goldberg
  • 4,048 Reads 7 Shares
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